Questions on Media Literacy for A2.

   

Questions

Q1. Who is media literacy widely used used by?

Q2. What are Donna cooper-cliftlands. Pete Fraser, Jason Mazzochi, James Baker and Wayne O'Brien's definitions of media literacy?

Q3.What are young people demonised for and why?

Q4. What does Johnson believe?

Q5. As you move from AS to A2 , what is it essential to know?

Q6. According to Freire exclusion from literacy makes it very difficult for a person to do what?

Q7.What did Gordon Brown believe?

Q8.What do both Freire and the UK government share?

Q9.What is the difference between them though?

Q10. Who is OFCOM and what do they do?

Q11.What are the 4 types of literacy?

Q12. What are all the cultural developments arising from technological change?

Q13. What does the cultural part relate to?

Q14.What broad area do these notions of new literacy link to?

Q15. What is the term meme applied to?

Q16. What did Dawkins use the term 'meme' in relation to?

Q17. 'Virtual marketing' is the intended word for? And why?

Q18. Why was The Rick roll a meme?

Q19. Where and which year did OFCOM held a media literacy research forum?

Q20. Why are people losing trust in TV?

Q21. Why are manuals and official guidance rarely accessed?

Q22. What should literacy never be thought as? And why?

Q23. What does Gauntlett suggest?

Q24. What is media 2.0 more about?

Q25. What is media 2.0 less about?

Q26. What claim did Alastair Campell make about Britney Spears in 2008?

Q27. What 8 things are in the Britney 1.0 list?

Q28. What can broadband internet accelerate?

Q29. What is your mission as an A2 student?


Answers to Media Literacy for A2

Q1. Educators, Policy makers, regulators and media producers


Q2. Donna cooper-cliftlands: To use the context of the audience and institution in order to create, use, analyse as well as understand media products.
Pete Fraser: Media literacy aims to make people become more thoughtful producers and interpreters of media. Includes all visual, aural and digital forms.
Jason Mazzochi: Way in which a media text creates representation as well as the meaning a text may convey. These are dependent on the individual, psychological and sociocultural context of the reader.
James Baker: The way a media text constructs meaning through it's form as it's context.
Wayne O'Brien: To apply knowledge and understanding to media texts and the messages applied to them as well a understanding different interpretations of the text from different perspectives.

Q3. For their text language, digital television, MySpace and video games. Because of jealousy and its natural as we will always believe the media we consumed was better when we was younger.

Q4. People are becoming more intelligent and we have nothing to worry about.

Q5. To understand the difference between using and making media as well as being media literate enough.

Q6. Develop a critical view of the world.

Q7. People making a living or claiming benefits in the UK should learn to read, write and speak English in order to integrate in society.

Q8. Literacy is linked to social change.

Q9. One side of this discussion sees literacy as a way out of social control, while the other sees the 'obligation' of literacy is linked to social control or aspect of social cohesion.

Q10. The regulatory body for the media within the UK aims to create more responsible media consumers as an alternative to censorship.

Q11.Emotional, Computer, Physical and Functional.

Q12. Internet generally, Youtube, Social networking sites, media on demand, video games, virtual worlds and MP3.

Q13. Way in which we communicate, that were not possible before web 2.0.

Q14. Creativity.

Q15. The rapid uptake and spread of a particular idea presented as a written text, image, language or some other unit of cultural stuff.

Q16. Darwinian principles of evolution.

Q17. Word-of-mouth, because ideas spread through culture like a virus spread through a population.

Q18. Let innocent internet users to click on a URL which led them to a video of Rick Astley performing 'Never gonna give you up'

Q19. London in 2008.

Q20. Because of the rigged phone votes and awards, as well as the expose of distorting documentaries.

Q21. Because we are becoming a 'self-help' culture in relation to technology. Where people who are able to do something help others who cannot.

Q22. An individual capability, because its embedded in social experiences. Needs to be seen as having to do with communities and distribution.

Q23. People don't just get represent by the media they use web2.0 to make their own media and thus representing themselves.

Q24. More about people.

Q25. Less about 'the media'.

Q26. Britney has ceased to be considered a human being by the public and is now understood primarily as a news commodity.

Q27. News values, infotainment, celebrity culture, gender, ideology, media regulation, deregulation and news agenda's.
Q28. Fan interpretations and re imaginings of media products.

Q29. Make sense of this changing landscape by creating media, accessing content and information through research, analysing cultural products and evaluating theories.